The best way to ensure that a presentation is effective is to test it with a knowledgeable, critical, and responsive audience. A test audience can also help ensure that the content is correct, relevant, and appropriate for the intended audience. Just as important, a test audience can help presenters gauge the clarity, appeal, and impact of their pitch. After all, superb technical content serves no purpose if the audience loses interest a few minutes into the presentation.
In one recent Sounding Board engagement, a reconfigurable hardware vendor employed BDTI’s services to refine a key product presentation. BDTI’s analysts made detailed recommendations on how to position the product for maximum impact and how to tie the product’s features to concrete advantages for users. BDTI also helped the vendor create a more effective and engaging press release. The vendor's announcement, made at a major industry event, created a substantial stir and solidified the vendor as the technology leader in reconfigurable hardware.
Sounding Board sessions are available at BDTI’s offices, via conference call, and via Web conference. To learn how BDTI can help you, call BDTI at +1 925 954 1411 or contact us via the web.